Text/Nine Lotus Treasure Lamp

Today, the dress-up game "Infinite Warmth" in the big world of Papergames has finally been launched globally after 1,814 days of preparation since the establishment of the project.

There is no doubt that Papergames has made their 6th hit after "Warm Around the World", "Miracle Nuan Nuan", "Love and the Producer", "Shining Nuan Nuan" and "Love and Deep Space".

Such a result may surprise some people: "Infinite Warmth" has used jumping and costume change as the core gameplay since the first test, how attractive can such a big world be?

But in reality, whether it's jumping, changing clothes, or big worlds, Papergames must subvert them just by combining these three elements.

At the moment, even though Grape Jun has participated in the test many times and has predicted their results, I still seem to have underestimated the influence of "Infinite Warmth". This game may be moving towards a broader stage with Stacked Paper.

01

When Nuan Nuan goes to the world

Why do I say that? Just look at your feedback.

Before the launch of "Infinite Warmth", it has attracted the attention of platforms including Apple and Sony, and has given full publicity and exposure.

Apple, on its part, not only invited "Infinite Warmth" to participate in the new iPhone 16 series trial in September, but also gave "Infinite Warmth" a full display on the homepage of the store in these two days. They also plan to organize in-person themed events at more than 3,000 designated Apple authorized stores across the country.

Two days ago, Sony PlayStation officially reposted the public beta plot PV of "Infinite Warmth" on major platforms around the world. In fact, almost every time there is a new action in "Infinite Warmth", PS officials will forward it as soon as possible, and a video 6 months ago received 3.02 million views on YouTube.

Sony has also prepared the "Infinite Warmth" x PlayStation national offline theme event "Capture the Warmth of the World", where players can try to check in and get merchandise rewards in stores.

On the overseas rating website Metacritic, the game also lifted the ban on media ratings on December 3, and currently has a score of 80. This achievement has been on par with many well-known masterpieces in other categories. For example, "Civilization 5", "Detroit: Human", "Far Cry 4", etc. have all achieved such results.

Not only that, IGN also gave "Infinite Warmth" a high rating of 9 points, and overseas media EuroGamer even "announced" that "Infinite Warmth" has really taken a step forward for open-world gacha games.

On the player's side, the performance is even more enthusiastic.

In the past few days, after the game was pre-downloaded, "Infinite Warmth" immediately topped the App Store free list, and it has continued to this day.

In China, "Infinite Warmth" has rushed to the top of the list one after another on Weibo and Xiaohongshu, and many topics such as #无限暖暖全球公测##Infinite Warm Picture Quality# have been read by hundreds of millions of people.

On station B, as early as the first few test periods, some people shared strategies and trials. Some big UPs' discussions on the game can also reach millions of plays.

Overseas, "Infinite Warmth" has also attracted attention. X (Twitter) has a large number of players posting their thoughts. Since yesterday, there have been people posting various memes or pictures of themselves waiting for the countdown to the start of the server, and many people have been impatient, chanting in various languages to enter the game as soon as possible.

On YouTube, overseas players' advance evaluations, trials and predictions of "Infinite Warmth" also have tens of thousands or even hundreds of thousands of views. After the launch of the server today, there are a large number of overseas anchors who have experienced live broadcasts.

The popularity of this scale has far exceeded my expectations, and even made me a little trance: how did Nuan Nuan suddenly become an international superstar?

But with a high degree of attention, there may still be many people who have questions, is "Infinite Warmth" really that fun?

02

The big world that most resembles a theme park

Two weeks ago, "Infinite Warmth" released a behind-the-scenes documentary. In the video, executive producer Kentaro Tominaga said that the game's producer, Yao Yunhao, had told him that the concept of "Infinite Warmth" is to allow players to experience happy moments, and the moments here not only refer to special activities or exciting events that are rarely experienced in ordinary times, but also include the gentle and simple satisfaction that can be felt in daily life.

In my opinion, they are indeed the most effective of all the products that have molded this gentle satisfaction in place. Combined with my experience of several tests and the official launch of the server, I think the fun of this game can be summed up in one sentence:

"Infinite Warmth" is the most "theme park" game among all the big world products at present.

The first is the beautiful picture quality of the picture itself.

The art quality of the game is truly impressive. With the blessing of UE5, whether on PC or mobile, the exquisite details in the picture are almost overflowing the screen. This sense of sophistication even makes it difficult for me to sometimes tell whether the story animation in the game is a live show or an aircut.

In the game, no matter how the player turns their perspective, the scenery of this world looks quite spectacular. The snow-capped mountains in the distance, the European-style buildings in the distance, the spectacular sea of flowers and the tranquil lakes make people feel quite relaxed and decompressed, and in this, players can hike and ride bicycles, as if they are in some large scenic area.

As for the warm clothes, the top-notch art performance is even more breathtaking. Paperstack's years of experience in making Nuan Nuan series have made them a complete source of clothing design that I don't need to worry about.

For example, just like the 1.0 version of the set "Butterfly Island Attack", under the highest configuration, various translucent materials, some fabric lines, broken diamonds on the skirt, and metal filament on jewelry are ...... Not only is it clearly visible, but it also interprets the sense of magnificence quite well.

As we have previously introduced, Papergames has made a lot of technological breakthroughs in order to bring such visual effects to mobile, such as the exclusive PCG technology, hair rendering system, MeshGrass system, HLOD system, and the UE5-based large world loading solution "PaperPartition...... Through this series of technical work, they have improved the efficiency of mobile rendering as much as possible, so that more mobile phones can enjoy high-level image quality.

The big world in the game is also rich in explorability.

On the Miracle Continent, some clothes have magical powers. For example, when Nuan Nuan needs to stop in the air for a short time, he will change into a flotation suit; When Nuan Nuan wants to purify some demonic monsters, she can change into a purification suit; She can also explore the world in a suit that allows her to clean, fish, repair, and more. Even when Nuan Nuan wears a smaller suit, she can also lie on the head of her partner Big Meow and explore together.

In addition to that, these sets can give some unexpected effects. For example, the purification suit can also help blow away fallen leaves and clean up the streets; The Electrician's set can help fix broken street lights in the town, and there will be a reward for fixing them.

In this world, there are many mini-games, which are exactly like the real paradise. Especially when Nuan Nuan comes to the Happy Market, it is a complete playground.

And those important copies are also very much like some large-scale entertainment and sightseeing projects. For example, in the Dream Warehouse, players can fly between the huge towers on a giant paper crane, and countless small paper cranes fly by. The whole process lasted several minutes, and the scene was very strong when I experienced it for the first time.

A dream warehouse scene filmed by Weibo user @-Xinghai Roaming-

In a world full of parkland experiences, it's easy to see why jumping is the main way to play: there's nothing better than bouncing and jumping in a theme park.

From a certain point of view, the core gameplay of "Infinite Warmth" is actually like the game in some variety shows, which is born with a joyful and lively tone. Just be happy, just jump, this is the intuitive feeling that "Infinite Warmth" brings me.

The collection of clothing, which has always been the core driving force of the Nuan Nuan collection, is also more interesting in this big world.

In the game, there are many ways for Nuan Nuan to get costumes. In addition to the most direct card drawing, Nuan Nuan can also have a "matching challenge" with various characters in the world. If they can win some of the characters, they will give Nuan Nuan some costume blueprints.

In addition, players can also collect a lot of suitable items through the costume gacha "Surprise Rolling Machine" and the costume shop.

When players collect enough costumes, they will be able to gain stats in different dimensions, making it easier to win matching challenges and get more new blueprints and clothes...... In this way, a basic cycle is established.

But in my actual experience, the core motivation for collecting costumes is still the point of "theme park": who doesn't want to come to this park dressed up and look good?

And once you're beautiful and well-dressed, it's pretty obvious what to do next: take pictures.

"Infinite Warmth" obviously has this logic in mind. The game's camera system is the most complete of any game I've seen so far. Whether it is the angle of view, focal length, aperture, or the fill light of various light sources, warm Pose, as well as saturation and contrast...... All can be finely adjusted. This camera system is like a whole team of photographers, both in the early and late stages, all of which are fully functional, just to do one thing well - the film must be produced!

There is also a "photo shooting" function in the game. Players can discover the images left by other players in the world and take photos with them. This also brings more interesting possibilities for photo play.

In my opinion, this cycle may have had a greater impact on me than the matching challenge: when I found a good place to check in, I wanted to let Nuan Nuan wear different clothes to take pictures at different times, so I had to collect more clothes; With more clothes, I want to go to more places......

03

Truly emotionally driven

I know that even if I describe it this way, it may still seem mysterious to many people. We seem to be accustomed to questioning that this purely emotional experience does not bring success to a product.

But in retrospect, no one ever questioned why young people nowadays like to go to Disney and Universal Studios even though they are in their twenties. Since in reality, we can not get happiness through combat and numerical values, why can't we do it in games?

"Infinite Warmth" is such a product that tries to restore the fun of reality in the virtual world, and in my opinion, this is the most unique thing about this product. It's almost indescribable, and you can only feel it when you're actually in the world of the game.

This kind of big world with emotional experience as the core is not easy to achieve even for Papergames.

Yao Runhao also wrote a letter to the players some time ago. He said in the letter that December 5, 12 years ago, was the day when the development of the first game of the Nuan Nuan series "Nuan Nuan's Costume Story" was completed and officially launched. The original Nuan Nuan was developed by only a few people, but now the development team of "Infinite Nuan Nuan" has thousands of people. As an unprecedented product, the difficulty of development and management is beyond imagination.

Not only that, but in my opinion, the special feeling brought by "Infinite Warmth" comes from a large number of small and unquantifiable emotional experiences. This is something that can be done almost exclusively by experience and feeling. If Papergames doesn't have enough accumulation in this area, it may be difficult for us to see an open-world game with this atmosphere.

Their choices have obviously brought about a difference, and on many platforms, more and more people are attracted to this beautiful world and want to contact and understand Nuan Nuan.

I think the fact that Infinite Warmth has received the reviews it has today reinforces one thing: no matter how many ways to make a successful game, good feelings are still the right direction for a game product.

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