The game manufacturers handed in the papers, and the results were not mainstream
The general trend of domestic games,
Can't hold up the sky with Wukong?
"Black Myth: Wukong" is a global hit, but domestic game manufacturers can't seem to play?
Is that really the case?
On August 30, all A-share game manufacturers disclosed their 2024 interim financial reports.
According to the WIND CITIC Securities industry game, 12 of the 23 companies experienced a decline in revenue and net profit, and 5 of them even turned from profit to loss.
Of course, 6 companies including Century Huatong have achieved double growth in revenue and net profit.
In the first half of this year, Century Huatong narrowly won by a narrow margin and returned to the first place in revenue of A-share game companies.
Sanqi Mutual Entertainment topped the list with a net profit of 1.265 billion yuan.
The above two companies also lead other A-share game companies with revenue of more than 9 billion yuan and net profit of more than 1 billion yuan.
However, some analysts pointed out that in the first half of this year, the performance of game companies as a whole was declining.
At the same time, the strong Hengqiang, Century Huatong, Sanqi Mutual Entertainment, Shenzhou Taiyue, Kaiying Network, Baotong Technology, Shunwang Technology 6 companies have achieved a double increase in revenue and net profit.
Perfect World, which used to be in third place, has seen a double decline in revenue and net profit, and its half-year revenue is also below 3 billion yuan.
Perfect World is typical.
The company released its first-half earnings report. In the first half of the year, the operating income was 2.760 billion yuan, and the net profit loss attributable to the parent company was 177 million yuan.
According to its report, in the first half of this year, the company's "One Punch Man: World" was tested in many overseas countries and regions, and the overall performance was lower than expected, affecting the current performance.
Since the beginning of this year, Perfect World has made large-scale adjustments through asset sales, layoffs, and high-level adjustments.
In late June this year, news broke that Perfect World was carrying out its largest layoff in its history.
According to public information, in July 2020, Perfect World's share price once reached a peak of 40.99 yuan per share.
But as of now, Perfect World's stock price has fallen to about 7 yuan.
What are the reasons for such a big change in the A-share market?
Could it be that the overseas market is also shrinking before?
Compared with A-share game companies, Tencent and non-listed companies such as miHoYo performed very well. 、
Recently, game science has also been in the limelight.
Are A-share game companies behind the times?
In this regard, China Times reporter Yu Yujin and Shule had an exchange, and this monkey thought:
A-share game manufacturers cannot represent the mainstream of the domestic game industry.
In other words, A-share game companies are second- and third-tier manufacturers in the entire domestic game industry.
These companies often have a stubborn disease, that is, they generally adopt the following trend, changing skins and copycat models to do micro-innovation.
Therefore, it is normal to slowly fall behind in the high-quality game industry and the tide of going overseas.
The overall upward momentum of the game industry has not changed, and the general trend of overseas expansion, participation in global competition, and expansion of the breadth and depth of cultural communication has not changed.
To really look at the general trend of the game industry, we still have to look at the performance of the top three companies such as Tencent, NetEase, and miHoYo, as well as the performance of new talents such as Papergames, Eagle Horn, and Lilith.
It has to be said that as a cultural and creative industry, continuous innovation and exploration of incremental market possibilities in more game verticals are the only way for game manufacturers to survive and be more nourished.
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