oday, Sensortower released the August 2024 Global Revenue Ranking of Chinese Mobile Game Publishers (estimated based on AppStore and GoolgePlay data). DiandianInteractive jumped to No. 3 in this year's rankings, second only to Tencent and NetEase.

According to Sensortower's estimates, in August, Whiteout Survival, a mobile game with a post-apocalyptic survival strategy, once again set a new monthly revenue record in both domestic and overseas markets, with revenue increasing by 15% month-on-month.

With the excellent performance of "Whiteout Survival Endless Winter", Diandian Interactive also won the third place on the list for the first time.

As a veteran elite of Century Huatong's main focus on overseas markets, Diandian Interactive has the ability to control major overseas markets. In the past year, DiandianInteractive has long been ranked among the top 5 global mobile game publishers in China by Sensortower. "Whiteout Survival Endless Winter" successfully entered the top 10 of the global mobile game revenue list in June this year, with a cumulative revenue of more than $1 billion.

It is worth mentioning that "Whiteout Survival" is not just "heavy-handed" overseas like traditional overseas games. Qimai data shows that since the launch of "Whiteout Survival Endless Winter" on the AppStore in China on May 31, 2024, it has been showing a steady upward trend in terms of revenue, and since mid-August, the product has entered the TOP10 range of the best-selling game list in the AppStore. At the same time, the product has also launched a mini game version, on the WeChat mini game platform, "Whiteout Survival Endless Winter" has basically been in the third best-selling list recently (the top two are "Peace Elite" and "Glory of Kings"), and the first position in the best-selling list of mini games.

According to public information, "Whiteout Survival Endless Winter" of "Returnees" ranked first on the best-selling list of WeChat mini games in only 29 days.

Extensive big data shows that in the past year, "Whiteout Survival Endless Winter" (the largest regional market is United States, followed by Taiwan, China. The third largest number of Apple versions is Japan, and the Android version is Korea.

The United States is an important market for Whiteout Survival Endless Winter. According to Qimai Data's store monitoring, Whiteout Survival Endless Winter has been in the top 10 best-selling games on the AppStore for most of the past year.

From the perspective of the target, the vast majority of the target users of "Whiteout Survival Endless Winter" are male, and the age is concentrated in the 18-34 segment, and the users are relatively young.

Despite the increased volatility of the international situation, overseas preference for Chinese games has not decreased. According to the "Report on China's Game Industry from January to June 2024" released by the Game Working Committee, in the first half of 2024, the overseas revenue of China's self-developed games increased by 4.24% year-on-year, and the growth turned from negative to positive.

On the other hand, Whiteout Survival's ever-breaking overseas and domestic records also show that gamers around the world share the same preferences and desires.

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