China's Goku exploded globally, and Japan's Sony took the opportunity to raise prices

A tide of price increases brought by Wukong.

The truth is so dramatic!

The success of "Black Myth: Wukong" may have triggered a wave of price increases for game consoles.

It's not just the old models that have been hyped up by scalpers.

The new model also has an opportunity to increase the price in the eyes of manufacturers.

Zhang Shule, China's Wukong exploded globally, and Japan's Sony took the opportunity to raise prices

Sony has officially unveiled the PS5 Pro, an upgraded version of its latest generation console, PlayStation 5.

The much-anticipated console will be officially launched on November 7, but its pricing strategy has sparked widespread controversy.

According to media reports, the price of the US version of PS5 Pro is 699.99 US dollars (about 5010.71 yuan), the British version is 699 pounds (about 6512.02 yuan), the European version is 799 euros (about 6277.74 yuan), and the Japanese version is 119980 yen (about 6036.19 yuan).

It's worth noting that this is the price of the 2TB digital version without the stand and optical drive, and the total price would be close to $800 if you add these accessories.

This will be Sony's most expensive console ever.

Zhang Shule, China's Wukong exploded globally, and Japan's Sony took the opportunity to raise prices

Japan companies dare to price like this, and many believe that it is due to the global frenzy set off by the recent Chinese triple-A masterpiece "Black Myth: Wukong".

According to the latest data from VG Insights, Black Myth: Wukong has sold 18.9 million copies on Steam, with a total revenue of more than $905 million (about 6.448 billion yuan).

Wu Dan, the game's first investor, has said that the game is expected to reach 30 million sales during its lifetime.

Previously, under the influence of "Black Myth: Wukong", the PlayStation 5 console, which was released for 4 years, has recently reproduced the popularity of the release.

Jingdong sold 60 units in just one hour, and the second-hand platform even increased its price by thousands of yuan...

But in terms of performance, although PS5 is far better than Nintendo Switch, it is not yet able to fully display the hardcore beauty of "Black Myth: Wukong".

So, if you want to play more fun, it seems that PS5 Pro can provide such enjoyment.

Zhang Shule, China's Wukong exploded globally, and Japan's Sony took the opportunity to raise prices

In a one-minute introductory video, Sony hails the PS5 Pro as "the next leap forward in console gaming" and details its three key upgrade features.

One of them is the addition of the "Game Boost" feature to the PS5 Pro.

This feature is backward compatible with over 8,500 PS4 games, all of which will be enhanced.

However, consumers don't seem to think so.

In the latest survey by the well-known game website IGN, more than 48,000 people participated in the poll, showing that 85.1% of respondents said they would not buy a PS5 Pro.

In another survey about whether the PS5's pricing is reasonable, about 74% of readers out of 34,000 respondents said the console, which costs nearly $700, is "too expensive."

Zhang Shule, China's Wukong exploded globally, and Japan's Sony took the opportunity to raise prices

What is the market outlook for the PS5 Pro launch?

Why is it so expensive?

What factors will affect the sales of PS5 Pro?

In this regard, Zhang Zitong, a reporter from the Daily Economic News, had an exchange with Shule, and the monkey thought:

Although Sony is suspected of being a hot spot in "Black Myth: Wukong", more importantly, it does not make money by selling machines.

Zhang Shule, China's Wukong exploded globally, and Japan's Sony took the opportunity to raise prices

As a big cup upgrade for PS5, this game console can carry more powerful gaming performance, while stimulating some previous-generation PlayStation users to switch and upgrade.

In the context of the new round of next-generation console wars of the three royal families, they all stay in the context of the upgrade of the current generation of models, the market prospect is still one of the three parts of the world, and it will not break out, but to ensure that before the emergence of the next generation of game consoles, the performance and more hardcore games match.

At the same time, price has never been the key issue for game consoles, and even game consoles may sell hardware at a loss.

After all, the real revenue of game consoles comes from the sales of games on board, regardless of whether they are buy-outs or subscriptions.

What can really affect the sales of PS5 Pro is the track of other game carriers other than game consoles, such as mobile games, PC games and web games, which cut the user group of game consoles, so that some hardcore gamers choose to leave.

For example, there is no Microsoft Xbox console in the starting lineup of "Black Myth: Wukong", which makes it not sell as well as Switch and PlayStation.

Zhang Shule, China's Wukong exploded globally, and Japan's Sony took the opportunity to raise prices

Of course, whether there is innovation in the number of exclusive games, advantages and disadvantages, and gameplay experience is also the key to affecting the market share of the game consoles.

But in general, without a new generation of consoles or super masterpieces, the effect of this impact will not be too significant.

"Black Myth: Wukong" gave Sony the confidence to raise prices, but the core still relies on performance support, otherwise it will smash its own pot and sell scrap iron.

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